A Pioneer In Small Production Spirits, Bringing Pot-Distilled Whiskey Back To The United States
A Craft Beer Pioneer Sets His Sights On Spirits
The original Anchor Distilling Company was established in 1993 by Fritz Maytag, the same beverage visionary who sparked the craft beer movement with his purchase of Anchor Brewing in 1965. Maytag had rescued the struggling brewery and its iconic steam beer, and after several decades of exclusively producing beer, Maytag saw an opportunity to expand into the distillation of spirits.
The Return Of Pot-Distilled Whiskey To The United States
Fritz’s vision of a rye whiskey revival was fueled by the bold realization that there were no pot-distilled whiskeys being made legally in America at the time. Finding inspiration in the rye whiskeys of America’s past and the great single malt whiskeys of Scotland, Fritz gathered a small team to begin top secret research and experimentation in the distillery. The first whiskey went into barrel in 1994, and the distillery soon began producing three rye whiskeys under Fritz’s guidance, all pot-distilled spirit from a mash of 100% malted rye. Over time, the range of spirits expanded into other categories, with the addition of Junípero Gin and Genevieve genever. The creation of Junípero was particularly significant, as it effectively started the movement towards high-end craft gin in the United States.
A New Chapter As Hotaling & Co.
In 2017, Anchor Brewing Company was sold, and although Anchor Distilling Company was not part of the sale, it relinquished the rights to use the “Anchor” trademark. In early 2018, the new name of “Hotaling & Co.” was announced, a reference to one of Anchor Distilling’s most beloved small batch whiskeys and to the San Francisco legend A.P. Hotaling, who came out West during the Gold Rush and quickly became one of the most reputable spirits dealers in the country. Born in 1828, Hotaling moved from New York to California in 1852, where he found his calling in San Francisco as a purveyor of fine whiskeys and proceeded to build the largest liquor wholesaler in the West. In San Francisco drinks culture, Hotaling’s name became immortalized when his whiskey warehouse on Jackson Street survived the 1906 San Francisco earth- quake and fire. Today, the Hotaling name remains a part of San Francisco drinking culture as the distillery celebrates 27 years of production, a proud tradition that will continue into the future.
Old Potrero is an attempt to recreate the original whiskey of America, and marks the return of pot-distilled whiskey in the United States. It’s distilled in a small copper pot still at the Hotaling & Co. Distillery on San Francisco’s Potrero Hill from a mash of 100% rye malt, with rye being the grain of choice for America’s first distillers.
This straight rye whiskey was aged in new handmade fine grain charred American oak barrels. In traditional barrel making, the cooper heats the staves over a fire of oak chips, allowing them to be bent and formed into a barrel. During this process, the inside of the barrel becomes lightly toasted. By the early 19th century, coopers had learned that if they allowed the heat to continue, the inside of the barrel would burst into flames and become charred. Handmade oak barrels—charred in this traditional manner—impart a rich color and unique character to this rye whiskey. 48.5% ABV
- 85 Points, Silver Medal | Beverage Testing Institute 2020
Handmade fine grain new American oak barrels, lightly toasted in the traditional manner, impart a wonderfully subtle flavor. In the 18th century, barrels were made by heating the staves over a fire of oak chips, allowing them to be bent and formed into a barrel shape. During this process, the inside of the barrel would become toasted, but not charred. For aging, several uncharred oak barrels, both new and used, to achieve the balanced complexity that complements this whiskey’s traditional heritage. 51.2% ABV
- 94 Points, Gold Medal | Beverage Testing Institute 2020
- Gold Medal | San Francisco World Spirits Competition 2006
The distillers at Hotaling & Co. present this whiskey in commemoration of the 1906 San Francisco earthquake and fire, and in celebration of the city’s remarkable rebirth. In 1906, earthquake, fire and dynamite ravaged San Francisco, claiming 28,188 buildings and an incalculable number of lives. After the disaster, several clergymen asserted that the catastrophe had been divine retribution, visited upon the City by the Bay for its sinful ways. Thanks in part to the pluck and ingenuity of its staff, however, A.P. Hotaling & Co.’s Jackson Street whiskey warehouse survived. And so, “while millions of dollars worth of normally non-inflammable material was reduced to ashes,” the Argonaut observed, thousands of “barrels of highly inflammable whisky were preserved intact in the heart of the tremendous holocaust.” This unusual whiskey has been aged for 11 years in once-used, charred oak whiskey barrels. Many of the finest Scottish “single malts” are aged in the same manner. The method of producing this Hotaling’s Whiskey is identical to the other Old Potrero whiskeys—it is a pot-distilled spirit from a mash of 100% malted rye. Only the barrel aging is different. 50% ABV
The release of special cask finishes in 2017 marked the first new innovations of Old Potrero Rye Whiskey since 2006. Old Potrero Straight Malt Whiskey Finished in Port Barrels is double distilled in copper pot stills from a 100% malted rye mash bill. It is matured for at least three years in fine grain new American white oak barrels, and then finished for one year in once used port barrels. The result is a deep reddish amber liquid with sweet and rich port notes balanced by the spiciness of rye whiskey. 57.3% ABV
- Silver Medal | WSWA Tasting Competition 2019
- Double Gold Medal | New York World Wine & Spirits Competition 2017
- Best in Show American Whiskey | New York World Wine & Spirits Competition 2017
The first of its kind, Junipero fearlessly led the birth of American craft gin in 1996. Hell bent on elevating juniper & citrus flavors, the distilling team forged a new path by crafting each batch of Junipero in a small copper pot still, scouring the globe for the most expressive botanicals, and boldly bottling at an unfiltered 98.6 proof. Decades later Junipero is still made by hand in San Francisco and celebrates those who break with convention to pursue an original path.
More firsts. Less Fear. Live Life Unfiltered.
- Aroma: Strong juniper core; crisp and clean with bright citrus notes and herbal complexity
- Palate: Big structure with juniper at the forefront that opens up and reveals its bold personality in the ﬁnish with notes of lemon peel, cardamom and lemongrass
- 96 Points, Gold Medal | SIP Awards 2020
- 94 Points, Finalist | Ultimate Spirits Challenge 2020
- 95 Points, Chairman's Trophy | Ultimate Spirits Challenge 2019
- "Smooth, clean and very dry with assertive, classic flavors of juniper and citrus: a martini with one eyebrow raised." - Eric Asimov, New York Times
- "Arguably America's greatest gin." - Oliver Schwaner-Albright, Departures Magazine
In the late 19th century, technological advances enabled distillers to produce neutral spirits at very high proofs. When re-distilled with complex blends of juniper berries and other natural botanicals, these neutral spirits were transformed into what is known today as modern “distilled dry gin.” The earliest gins, however—which came to be known as “genever” (or “Geneva gin,” or “Hollands gin,” or “Schiedam-style gin”)—were a very different product. To be sure, juniper berries and other botanicals are used in both styles, but 17th century “genever” gin was distilled in primitive pot stills from a grain mash.
Genevieve is an interpretation of this ancient and mysterious gin style. A grain mash of wheat, barley, and rye malts is distilled in a traditional copper pot still with the same botanicals used in Junípero Gin. Many early cocktail recipes that call for “gin” actually mean “genever gin,” which has a strong flavor profile because it is pot-distilled from a grain mash. The most common way to consume genever has always been straight: either chilled, over ice, or, best of all, shaken with ice. A slight haze may form, which is normal for this all-natural product. 47.3% ABV
- 89 Points | Wine Enthusiast 2019
Produced in the traditional method using copper pot stills, Genevieve gin is a malt based spirit distilled with botanicals. This expression of genever (dutch for juniper) style gin is aged for two years and nine months in a once used fine grain Old Potrero Straight Rye whiskey barrel. The barrel aging process imparts a subtle golden color to the gin and rounds out the strong flavor profile of the malted grain mash bill, which is equal parts wheat, barley, and rye. It is distilled with the same 12 botanicals used to produce Junípero gin such as juniper, angelica root, and citrus peels and is bottled by hand. 47.3% ABV
- 94 Points | Ultimate Spirits Challenge 2018
- 93 Points, Gold Medal | Beverage Testing Institute 2018
Old Tom Gin, like its historical predecessors, is pot-distilled with juniper berries and other botanicals, sweeter than modern London dry gin, and bottled unfiltered. But unlike any other Old Tom, its sweetness comes from a blend of two traditional botanicals, star anise and licorice root, and one untraditional one: stevia. While known for centuries by natives of Paraguay, where we source our stevia, we believe that this is stevia’s first use in gin, creating a sophisticated silky-sweet complexity that makes Hotaling Old Tom perfect for mixing cocktails both old and new.
In 1891, Bret Harte called San Francisco “a dusty drive with a cocktail at the end of it.” If that cocktail had been a Tom Collins or a Martinez, it would have been made with Old Tom, a sweet pot-distilled gin enjoyed in San Francisco from the Gold Rush to Prohibition. Old Tom’s namesake may have been Thomas Chamberlain, longtime partner with Benjamin George Hodges in Hodges’s Distillery, Millbank, London. In 1823, they were credited for making “Old Tom, sir-the best Gin-by the Gods denominated blue-ruin, but by men below, Hodges’s max.”
Our rakish tomcat is a salute to Capt. Dudley Bradstreet and the vending machine he created in 18th-century London for his illicit gin. “I...purchased... the Sign of a Cat, and had it nailed to a Street Window; I then caused a Leaden Pipe...to be placed under the Paw of the Cat; the End that was within had a Funnel.” Customers put money in the cat’s mouth and said, “‘Puss, give me two Pennyworth of Gin.’ I...put my Mouth to the Tube, and bid them receive it from the Pipe under her Paw, and then...poured it into the Funnel.” 45% ABV
- Silver Medal | WSWA Tasting Competition 2015
J.H. Cutter represents the finest tradition of A.P. Hotaling’s heritage of blending and bottling the finest American Whiskies worthy of the Hotaling name. The J.H. Cutter name and bottle are inspired by the original J.H. Cutter Whisky, which was a product offered by A.P. Hotaling & Co. in the mid to late 1800s. Anson P. Hotaling arrived in San Francisco during the California Gold Rush, but like the vast majority, failed to make his fortune as a gold miner. After working for a local liquor merchant, Hotaling found his true calling and opened his San Francisco wholesaler liquor business in 1865, under the name “A.P. Hotaling & Co.” A.P. Hotaling was the largest liquor wholesaler on the West Coast in the late 1800s, and the Hotaling warehouse in San Francisco famously survived the earthquake and fires in 1906. J.H. Cutter Whisky was one of Hotaling’s flagship brands and was a blend of some of the finest whiskies from the best producers in Kentucky and other parts of the United States. Today’s J.H. Cutter blend brings together three whiskies to achieve maximum complexity and includes 73% sourced bourbon from Kentucky, 17% Old Potrero 18th Century Style Rye Whiskey, and 10% Old Potrero Port Finish Rye Whiskey. Inspired by the original packaging, today’s bottle is amber with an A.P. Hotaling & Co. emboss, replica topper and an antique silver-colored capsule. 48% ABV
Class A Blends
The 'Class A' Blend term was used in the years after Prohibition. It came about due to when well-aged whisky stock was low (much it is like today) and many companies created ‘Class A’ blends that were 100% whiskey, but consisted of a blend of different ages and types of whiskies. To be a 'Class A' Blend no neutral spirits, colors or flavors can be included, making it a pure whiskey offering. J.H. Cutter is a perfect representation of a 'Class A' Blend and as such is a 'Pure American Whiskey'.
- Silver Medal | Las Vegas Global Spirits Competition 2019
- 94 Points, Gold Medal | New York International Spirits Competition 2019
- 88 Points | Ultimate Spirits Challenge 2019